Yawn. Crypto website & staking platform design and development
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About
A brand and product ecosystem built around $YAWN, a meme coin fronted by Yawn, a permanently sleepy character who missed his shot at joining the big NFT clubs and decided to build his own empire instead. We designed the full experience around him: the staking platform, the rewards dashboard, the token story, and a real-world spinoff energy drink line, all pulled together under one loud, playful visual world.
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Challenge
Yawn is a crypto project built around the $YAWN meme coin and a sleepy mascot that sets the mood for the whole brand. Most crypto sites lean on charts, whitepapers and jargon that shut out newcomers. $YAWN also had many moving parts: staking tiers, a rewards dashboard, tokenomics, the mascot's backstory and a physical energy drink. The site had to explain all of it clearly and still feel fun enough to explore.
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Solution
We built the experience around Yawn as a character first and a token second. His story – he slept through his invite to the big NFT clubs and is now building his own empire – gives every section a reason to exist, from staking tiers named Tired, Sleepy and Exhausted to rewards that mix crypto perks with plush toys and merch. The staking flow and dashboard stay simple for first-time users, while bold colors, hand-drawn illustrations and comic-style panels keep the tone light. The same character, palette and voice carry into the Yawn Energy drink microsite, which connects the Web3 brand with a real product, so the token, mascot and drink read as one brand.
Development and result
The crypto website and staking dashboard were developed together with our engineering partner, while our team kept animations, characters and UI consistent during the build. The result is a Web3 landing page that explains the token, staking and Yawn Energy in simple words and makes the brand recognizable and attractive for crypto newcomers.
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Our design services and the industries we design for
Product UX/UI Design
Dashboard
Onboarding
Mobile
SaaS
MVP
Web Apps
Product design agency for SaaS and AI: UX research, UI design and design systems from one senior team. 500+ launches and 60+ design awards.
Frontend Development
Frontend development
React / Next.js
TypeScript
Design systems
Responsive
Product UI
Frontend development services in React, Next.js and TypeScript: design systems turned into production code, dashboards and WebGL interfaces.
Website Design
Corporate websites
Landing pages
UX/UI
Motion design
Premium look
High conversion
Award-winning website design agency for SaaS, AI and tech brands: 18 Awwwards, 60+ design awards, and sites built to convert.
Brand Identity Design
Logo
Branding
Motion
Deck
Visual identity
Guidelines
Brand identity design services for tech companies: logo systems, visual languages and guidelines that carry into your website and product. Red Dot winner.
Website Development
Webflow
WordPress
React / Next.js
CMS
SEO-ready
Animation
Website development services on Webflow, React and Next.js: fast, accessible sites your team can edit, built by the team that designed them.
Webflow Development
Webflow
Figma to Webflow
CMS
Interactions
SEO
Migration
Webflow development agency for SaaS and tech companies: custom Webflow sites, CMS setup, migrations and animations your team can edit.
Web App Development
Web apps
SaaS
MVP
React / Next.js
Dashboards
Platforms
Web app development company for SaaS and AI products: product design plus React and Next.js front ends from one senior team.
Mobile App Design
iOS
Android
Mobile UX
Onboarding
Prototyping
Design system
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Mobile app design agency for iOS and Android: research, UX flows, UI design and design systems for apps people open every day.
UX Audit
UX audit
Conversion
Retention
Usability
Accessibility
Analytics
UX audit services for websites and SaaS products. Cosmos Studio finds where users get stuck and delivers a prioritized list of fixes for conversion.
Defense Tech
Branding
Visual Identity
Logo
Motion
Pitch Deck
Guidelines
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Military and defense UI/UX design services for GEOINT, ISR, counter-UAS, and C2 products. One senior team from research to production, under NDA.
Gaming
UI/UX Design
Onboarding
Mobile
Web App
MVP
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Gaming website design and game UX/UI for studios: launch and career websites, landing pages and companion apps that attract players and talent.
EdTech
Landing Page
Corporate Website
AI-powered
Premium look
High conversion
EdTech UX/UI design agency for learning platforms, LMS, tutoring apps and education websites, from UX research to a launched product.
SaaS
Dashboard
Web App
Onboarding
AI-powered
SaaS
MVP
SaaS UI/UX design agency for B2B platforms and AI products: onboarding, dashboards, design systems and marketing sites that improve activation.
MedTech
Web App
Dashboard
Mobile
Data Visualization
UX Research
Healthcare UX design agency for MedTech software, clinical tools and patient apps: precise workflows and accessible interfaces for high-stakes products.
Web3
NFT
Crypto
Landing page
DEX
Web app
Mobile app
Web3 design agency for crypto, DeFi and NFT projects: launch websites, staking dashboards, brands and characters built with React and Three.js.
AI Products
AI Platforms
Generative AI
AI Assistants
Machine Learning
AI Automation
AI product design and UX for AI assistants, agents and AI-native SaaS: interfaces that make model output clear and trustworthy.
Manufacturing
Industrial Software
Manufacturing Platforms
Production Management
We design digital products for manufacturing teams, turning complex operations, data, and workflows into clear, efficient interfaces
Wellness
Fitness Apps
Sports Platforms
Wellness Products
Health Tracking
Wellness app and website design for health, fitness and wellness brands: habit-building UX, subscription websites and calm, premium brand identities.
Other
Digital agency
Corporate website
Landing Page
We design and develop websites and applications for various industries and types of businesses
Nonprofit
Nonprofit website
NGO
Campaign site
Donations
Storytelling
WordPress
Nonprofit website design and development for NGOs and social campaigns: clear storytelling, simple donation flows and a CMS your team can run.
B2B Services
Corporate website
B2B
IT services
Rebranding
Lead generation
WordPress
B2B website design agency for IT, SaaS and professional services companies: clear positioning, proof that builds trust and pages built to generate leads.
Hospitality and Travel
Brand identity
Hospitality
Travel
Private club
Hotel
Website
Hotel and travel website design and branding for hospitality brands: private clubs, hotels and travel platforms with websites built for bookings.
Start your project with Cosmos™
Drop us a message, Anna reviews every brief personally and gets back to you within one business day. From there it's simple: we align on scope, sign the contract, and book your start date. Fast, clear, no back-and-forth.
